Our Competences in Detail

Market and Customer Research by Berlin SpecialistsMarket Research

Understanding your market’s and customer’s needs becomes a cornerstone not only for consumer driven products.

In the age of conversation you need to be aware of how the market place as a whole might anticipate your value proposition, how your messages get absorbed by your stakeholder community.

We support you in the design, set-up, execution and evaluation of simple or complex qualitative and quantitative primary market research studies. If required, we can take over the complete forecasting and business modelling of your projects performance.

Examples

  • Market research strategy development
  • Qualitative and quantitative primary market research studies, incl.
  • Market and product forecasts
  • Tracking studies
  • Customer segementation studies